Afinia Label, a manufacturer and distributor of industrial color label printing and finishing equipment, has released the L901 digital color label printer, powered by the Sirius print engine from Memjet.

The L901 is the newest printer to join Afinia Label’s broad family of label printing and finishing solutions. The L901 gives companies the ability to run a full-color digital label printer inline with a finishing or application system without complications related to mid-job printhead maintenance. This industrial digital label printer can produce full-color prints with excellent image quality at speeds of up to 12″ per second. Photo-quality images and exceptionally-crisp text and bar codes are printed at up to 1600 x 1600 dpi via Memjet’s Sirius print engine. Five high-capacity 250mL ink cartridges (CYMKK) offer a low ink cost per label.

“The Afinia Label L901’s redesigned printhead servicing and cleaning station allows this printer to be run inline with finishing equipment, label applicators, label dispensers and unwind/rewindunits,” says Mike Atkins, national sales manager for Afinia Label. “This new design eliminates the need to cut the web in order to clean or cap the printhead, making it suitable for in-plant integration with other machines. The L901 gives users the ability to print and apply labels in full color, with variable data, on demand. This, combined with full color, photo-quality resolution, high print speed, and low cost of operation, make the L901 the perfect color label printer for medium- to high-volume labeling applications.”

For print houses, the L901 helps offload smaller jobs and proofing, eliminating the need to tie up large flexo or digital presses for those tasks. Additionally, the L901’s user interface was designed to be intuitive and easy to use, so there is no need for a specialized technician.“

Many companies would like the ability to automatically print and apply labels on the production line,” says Atkins.“Some achieve this now with single-color thermal label printers, but they are limited to simple text or bar codes. The L901 offers a new and better way to print and apply full-color labels on demand. This could eliminate the need to purchase pre-printed labels, which greatly improves productivity while driving down packaging costs.”